Live music made easy

How do you manage to promote 100+ artists and 200+ concerts a year? How do we make the artist get the space they deserve? How do we make it easy to promote and handle both the musical content and Lugers core business? That was a few of the things we asked ourself when we built the new Luger.se

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Make the artist shine

This seems like a no brainer but surprisingly few booking/concert sites is focused around the artist. We changed that by building a flexible website with Craft CMS and custom modules. Luger now has the flexibility to work with the intricate content coming to music and artistry in a whole new way.

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Listing artist, concerts and news

With a lot happening every week it was essential that the website could handle many different types of updates and that the editor would be able to highlight the most important in a very flexible way. We created a system of lists for the editor to choose from.

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Give Luger the space it deserves

Luger is one of the most diverse concerts managers and booking agents in Sweden with a stand out reputation for quality music. With a new brand identity by acclaimed designers Leon & Chris we wanted the website to reflect this. One unique feature is the system for changing font weight based on the letter count in each artist name.

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One image to rule them all

We decided to use one image format (4:5) for the entire site, this became a lifesaver for the web editor who can quickly upload new concerts when time is short without needing to upload new or multiple images.

Built for mobile

There is no possible way for a brand like Luger to not adapt to modern digital behavior where mobile is a key part of the experience. Therefore mobile is a key component in the design and development of this online platform.

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This is just the beginning of Luger.se transformation. Stay tuned for more updates.